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Mass Media eBooks
You have selected the subject of Mass Media. The eBooks in this subject are listed below.
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RESULTS: 81 to 90 of 562
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Companion to Media Studies
By: Valdivia, Angharad; Goldberg, David Theo
Published by: Wiley-Blackwell
A comprehensive collection that brings together new writings by some of the most respected canonical and contemporary media studies scholars. The result is an overview of the theories and methodologies that have produced this most interdisciplinary of fields.
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Price: $153.95
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A Companion to Television
By: Wasko, Janet
Published by: Wiley-Blackwell
A Companion to Television is a magisterial collection of original essays that chart the history of television from its inception to the present day. Over thirty leading scholars across the humanities and social sciences look at television scholarship as it responded to technological, institutional, and aesthetic changes around the world. The essays cover a myriad of topics and theories that have led to television's current incarnation, and predict its likely future. From technology and aesthetics, television's relationship to the state, televisual commerce, texts, representation, genre, internationalism, and audience reception and effects, A Companion to Television is an invaluable reference for understanding the significance of television in the modern and postmodern world.
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Price: $190.00
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Comparing Media Systems
By: Hallin, Daniel C.; Mancini, Paolo; Bennett, W. Lance; Entman, Robert M.
Published by: Cambridge University Press
An answer to the question first raised in the classic, 'Why is the press as it is?', examining the development of media systems in eighteen Western countries, and explaining why media systems evolved differently, and how their evolution can be understood within their political and historical context.
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Price: $24.00
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Comparing Political Communication
By: Esser, Frank; Pfetsch, Barbara
Published by: Cambridge University Press
This volume assesses state of the art comparative political communication research and considers potential ways in which it could and should develop. This book is aimed at introducing new students to a crucial, dynamic field as well as deepening advanced students' knowledge of its principles and perspectives.
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Price: $24.00
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Competitive Strategy for Media Firms
By: Chan-Olmsted, Sylvia M.
Published by: Lawrence Erlbaum Associates (LEA)
Introduces the concepts and analytical frameworks of strategic and brand management, and illustrates how they can be adapted according to the characteristics of distinct media products. This book provides empirical examinations of broadcast, multichannel media, enhanced television, broadband communications, and global media conglomerate markets.
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Price: $80.00
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The Complete Idiot's Guide to Journalism
By: Passante, Christopher K.
Published by: Alpha Books
Breaking news! This is like having J-school in a book. In recent years, news reporting has dramatically changed. While the basic who, what, when, where, and why of journalism is still relevant, aspiring journalists are now asking How? The 21st century of blogs, instant internet access, and 24-hour news shows with minute-by-minute updates has made reporting a whole newand very competitivebusiness. Here, a newspaper veteran answers every question about the new world of journalism, and explores every possibility for success. Covers TV, radio, magazine, newspaper, e-zine, podcast, and internet reporting. Includes a resource list of media outlets, schools, and university programs. Explores different angles for approaching hard news, entertainment, weather, or sports
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Price: $18.95
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A Concise Handbook of Movie Industry Economics
By: Moul, Charles C.
Published by: Cambridge University Press
What factors affect a movie's theatrical run? How does the theatrical run affect the demand for video? What types of movies are most profitable? How informative are movie accounting figures? What theaters have the most appeal to consumers? This short handbook provides a deeper understanding of the economics of movies.
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Price: $31.00
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Convergence and Fragmentation
By: Ludes, Peter (ed.)
Published by: Intellect
A collection of articles which analyze the technological, economic, and political trends sweeping Europe. It also assesses the effectiveness of models used to explain the changing media environment.
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Price: $40.00
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The Copycat Effect
By: Coleman, Loren
Published by: Simon & Schuster Inc
VIOLENCE BEGETS VIOLENCE BEGETS VIOLENCE... A disturbed student shoots up his classroom -- and suddenly a wave of mass murder is sweeping through our nation's schools. A young child is taken from her home -- and for months afterward child abductions are frantically reported on an almost daily basis. A surfer is attacked by a shark -- and the public spends an entire summer fearing an onslaught of the deadly underwater predators. Why do the terrible events we see in the media always seem to lead to more of the same? Noted author and cultural behaviorist Loren Coleman explores how the media's over-saturated coverage of murders, suicides, and deadly tragedies makes an impact on our society. This is The Copycat Effect -- the phenomenon through which violent events spawn violence of the same type. From recognizing the emerging patterns of the Copycat Effect, to how we can deal with and counteract its consequences as individuals and as a culture, Loren Coleman has uncovered a tragic flaw of the information age -- a flaw which must be corrected before the next ripples of violence spread.
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Price: $11.99
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RESULTS: 81 to 90 of 562
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